Like many people during the pandemic when gyms were closed and people built home fitness areas to keep healthy, RJ and his wife purchased a Peloton spin bike and the rest was history.
Fitness Design originated based on a challenge from his wife. She asked him to make a fitness organizer to clean up the clutter in their small home gym. The first design used hardware pipe fittings; however on inspection by his wife she requested a different design. The new design was a 3D printed body with three sets of magnets glued in place. These magnets attached to the ferrous bolts on the bottom of the cycle shoe. This new design did the job of pleasing RJ's biggest stakeholder, his wife. RJ's wife, who is savvy with social media, posted it on Instagram and it went viral and many people wanted a set.
The "MagCleat" is now the name of the product and now has a version for all of the popular cleat brands on the market. The shop is located on Etsy that gets 30-70 views per day. In March of last year, Fitness Design ENG LLC was registered in 2019 and is still operating today.
Other than being magnetic, another notable trait of all MagCleat designs is that they are fully reversible. The holder can be mounted to either showcase the shoe heel up or heel down.
Fitness Design originated based on a challenge from his wife. She asked him to make a fitness organizer to clean up the clutter in their small home gym. The first design used hardware pipe fittings; however on inspection by his wife she requested a different design. The new design was a 3D printed body with three sets of magnets glued in place. These magnets attached to the ferrous bolts on the bottom of the cycle shoe. This new design did the job of pleasing RJ's biggest stakeholder, his wife. RJ's wife, who is savvy with social media, posted it on Instagram and it went viral and many people wanted a set.
The "MagCleat" is now the name of the product and now has a version for all of the popular cleat brands on the market. The shop is located on Etsy that gets 30-70 views per day. In March of last year, Fitness Design ENG LLC was registered in 2019 and is still operating today.
Other than being magnetic, another notable trait of all MagCleat designs is that they are fully reversible. The holder can be mounted to either showcase the shoe heel up or heel down.
Click here to check out the Etsy Shop
Check out the short video below to see how the a cycle shoe is mounted in the holder.